Addie is a leading London-based photographer and multidisciplinary artist. He specialises in creating playful yet considered imagery of drinks, products and people.
From international billboard campaigns to local social media content, Addie is known for his unique vision and technical expertise. Whether shooting in his East London studio or on location, from still-life to lifestyle, intimate crews to full-blown productions, he consistently delivers creative, beautiful & long-lasting images that draw on brand story and celebrate liquid character.
His photographic art prints and limited-release calligraphic paintings hang in homes and bars from New York to London.
Commercial Portfolio
The drinks community is the centre-point of almost Addie’s entire 20-year career. Combining an eye for curiosity, design and detail with an inherent understanding of liquid dynamics and branding, whether it’s shooting cocktails, RTDs or non-alc offerings, consider Addie a fan.
Art Store
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
“It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.”
— Squarespace
“Addie did a wonderful job bringing our brand world to life, meeting the brief and taking the time to learn about our brand and its existing photography guidelines. His knowledge and expertise of set design introduced us to a huge range of textures and lighting which resulted in beautiful images that expertly show off our Gin Mare’s aesthetic and Mediterranean positioning.”
— Olivia Flynn, Global Brand Manager, Gin Mare